LEADERSHIP team

David Beaudry

Principal

Since founding the company in 2006, David has been its leader, principal researcher, software engineer and a creative force behind many of the company’s signature projects. 

 

His work straddles both the creative and the technical aspects of interaction design, resulting in experiences that are intuitive, dynamic, responsive, and live in the moment. David’s work prior to founding of b/i (including advanced degrees in both the Arts and Sciences) gave him a unique perspective and approach to the use of technology in live performance and location-based experiences.  

 

In addition to his duties at b/i, David has served as both Graduate Faculty at Art Center College of Design (Industrial Design) and a Visiting Assistant Professor at UCLA (Theater, Film, & Television) where he has developed and taught courses bridging design, performance, storytelling, and technology. His installation work has led to major shows in the U.S., Germany, Italy, including the Venice Biennale, as well as Artist Residencies in Canada, Argentina, Italy, and the US.

Valeria Beaudry

Principal

Originally educated as a chemist, Valeria has enjoyed an eclectic career since coming to the U.S. from Russia in 1993. She is sought after as a business consultant, project manager, and strategist, and has worked with variety of companies including Ernst & Young, Mattel, Warner Music Group and Disney.

 

Soon after the company’s founding, she became a Principal at Beaudry Interactive, quickly applying her expert project management and problem-solving skills to technical design and creative principles. Her unconventional thinking and diverse background have been invaluable in designing and developing the extraordinary experiences Beaudry Interactive has been a part of. In addition to handling the business aspects of b/i, Valeria provides most of the art direction for b/i’s diverse projects.

Jim Botko

Strategy & Business Development

As b/i’s Strategy and Business Development exec, Jim is tasked with finding new opportunities to unleash Beaudry’s design and tech creative into theme parks, location-based entertainment, museums, and brand experiences. He brings creative development and business contacts honed over 30 years in the entertainment space.

 

For the first half of his career, Jim developed and oversaw production on low budget films and Movies for Television. This included 2 years in the MOW department of the nascent FOX Network and then 10 years at WBTV as VP Movies and Miniseries. He then transitioned into developing and acquiring live events for Pay Per View consolidator InDemand which ultimately lead him to producing game play trailers and TV spots for major video game publishers as co-head of the game division at Hammer Creative. Notable titles he helped launch include God of War, Arkham Asylum, and Assassins Creed. After 10 years at Hammer, he started working with the award winning animation team at Axis Studios, to help them expand their creative work in video games, TV series and Theme Parks.

As Technical Director, Tim focuses primarily on designing the technical systems
and networks that enable the magic. 
 
Prior to joining b/i, Tim worked as a systems consultant, helping organizations create and reimagine technical, information, and broadcast systems. He also has extensive experience in live event production in graphics, video, audio, and lighting.  

Tim Pike

Technical Director

Mike Segawa

Lead Visual

Experience Designer

As b/i’s Lead Visual Experience Designer, Mike focuses on all visual design for b/i’s products, interactive exhibits and games and is involved throughout the entire creative development process. A few of Mike’s recent projects with b/i can be seen at Sesame Street Land at SeaWorld, Orlando, as well as The LA Music Center and the La Kretz Innovation Campus in Downtown LA. 

 

Mike’s experience stems from a diverse background in visual storytelling and design with creative skill sets and insights gained from his previous experiences in magazine publishing, web design and advertising, he has since cultivated a career in themed entertainment and exhibit design, and has designed environments and merchandise for Walt Disney Imagineering and D23, as well as products and show sets for major toy licensers, like Jakks Pacific and Disney Consumer Products. 

 

Mike is also passionate about character design and illustration and draws for storyboards,

comics and children’s books.

Dominique Sheth

Assistant Producer

Dominique is an Assistant Producer at Beaudry Interactive. Her recent projects at b/i include the interactive wayfinding experience at The Music Center of Los Angeles, digital games at SeaWorld Orlando's Infinity Falls, and interactive play at Sesame Street Land at SeaWorld Orlando, for which she provided project coordination and oversaw the story development and post-production for all video and audio media.  

Before joining b/i, Dominique received her MFA in Film and Television Production at USC’s School of Cinematic Arts, where she specialized in Production Design and Directing. Prior to filmmaking, Dominique studied Sociology at the University of California, Davis, where her research focused on social psychology and popular culture. This passion for storytelling through design and curiosity about behavior and society led Dominique to the exciting world of Themed Entertainment. She uses her extensive production experience to support the Beaudry Interactive creative team and is involved in every step of media content development at b/i, from concept to delivery. 

Mitch Mastroni

Lead Developer

As Lead Developer, Mitch uses code to bring ideas to life. He pulls from his background in performance art—ranging from improv comedy to jazz percussion—to create compelling interactive experiences.

Prior to joining b/i, Mitch built experimental games in VR, AR, and beyond. He was the creator of Séance, an experience that merged the practices of games and immersive theater, featured at IndieCade 2016.

Mitch tries to live every day like it's Halloween.

Mako has extensive experience at chasing squirrels and greeting humans. He makes it his business to be present at every staff meeting to observe and interject as needed. Additional duties include protecting his b/i teammates from package delivery people and is known for demanding mandatory play breaks.

Mako

Head of Security